UX Research

Data is the basis for making the correct decisions in business. We will explore the motivations and needs of your customers. We will help you to understand the environment in which your product exists.

Improve your current product or create a new one based on valuable data.

What tools do we use?

For each project, we select the right tools to achieve the required result

In-Depth Interviews

Gain key insights about your project by understanding your users' perspectives


Determine the representation of your target audience, along with their specific characteristics and needs

Usability Audit

Check what doesn't work and what can still be improved

Customer Journey Map

Learn all the touchpoints you have with your customers


Check what solutions are used by your competitors

Usability Tests

Improve your product by examining where users are having trouble with it

What is the result of our work?

Most importantly, we provide you with a report containing clear and useful data, after processing and analyzing this data with verified tools. In this way, you get to know your users' motivations, behaviors, and needs.

Data-Driven Decision Making

You will gain valuable data that will help you make key decisions.

Structured Insights

You will receive well-structured, digestible insights from us in the form of a clear and concise report.

New Perspectives

You will learn new development paths for your product.

This is what our process looks like

We take a customized approach to the scope of the project, in order to solve your problems


We determine the scope of our UX research and identify exactly what we want to discover. Then we create an agenda.


We select research methods that will provide you with key insights to help you make better design decisions going forward.


We analyze what we have learned and prepare a report with a list of errors, conclusions, and recommendations for you.

This is how to work with us

Cooperation with Goodc is a pleasure. They showed a lot of knowledge, experience, as well as conscientiousness and commitment. Moreover, I appreciate them for quick and efficient contact and punctuality in realization of ordered services. Definitely this is a company worth recommending.
Izabela Janusz – E-commerce Project Manager
Lafarge Polska
We have been working with Goodc for two years now and I truly feel there is more ahead of us. Their flexibility and  ability to tailor their offer exactly to our needs makes it hard for me to imagine any other scenario. Building your own development team is a difficult and expensive task these days, especially for small companies like ours. With Goodc we don’t have to think about it anymore. We focus on what is most important to us and the development is their responsibility.
Jakub Dominik Drozd – CEO
We cooperated with Goodc in creating and developing websites for 2 of our brands. Working with them, we could count on their commitment, professional approach to every project, and most importantly their flexibility in responding to our needs and finding solutions in every situation. Customer service at the highest level.
Agnieszka Nowakowska – Marketing Manager
Cooperation with GoodC is definitely a pleasure. Our project was conducted in a professional and reliable manner. I am sure we will continue working together.
Grzegorz Madajczyk – CEO
Not sure which solution you should choose?
Get in touch and tell us what you need.
Write us
call us on +48 501 408 797
Mikołaj Niedziałkowski, CEO Goodc
Mikołaj Niedziałkowski
CEO & New Business