UX Research

Data is the basis for making the correct decisions in business. We will explore the motivations and needs of your customers. We will help you to understand the environment in which your product exists.

Improve your current product or create a new one based on valuable data.

What tools do we use?

For each project, we select the right tools to achieve the required result

In-Depth Interviews

Gain key insights about your project by understanding your users' perspectives


Determine the representation of your target audience, along with their specific characteristics and needs

Usability Audit

Check what doesn't work and what can still be improved

Customer Journey Map

Learn all the touchpoints you have with your customers


Check what solutions are used by your competitors

Usability Tests

Improve your product by examining where users are having trouble with it

What is the result of our work?

Most importantly, we provide you with a report containing clear and useful data, after processing and analyzing this data with verified tools. In this way, you get to know your users' motivations, behaviors, and needs.

Data-Driven Decision Making

You will gain valuable data that will help you make key decisions.

Structured Insights

You will receive well-structured, digestible insights from us in the form of a clear and concise report.

New Perspectives

You will learn new development paths for your product.

This is what our process looks like

We take a customized approach to the scope of the project, in order to solve your problems


We determine the scope of our UX research and identify exactly what we want to discover. Then we create an agenda.


We select research methods that will provide you with key insights to help you make better design decisions going forward.


We analyze what we have learned and prepare a report with a list of errors, conclusions, and recommendations for you.

This is how to work with us

GoodC has been an invaluable partner in the development of On my way. Their expertise in UX and UI design and software development has brought my vision to life. With their seamless collaboration, attention to detail, and exceptional work ethic, GoodC has created a user-friendly and visually captivating platform. I am grateful for their contribution, and I highly recommend GoodC to anyone seeking a dedicated and skilled team for their projects.

Joanna Chmura

CEO & Founder w On my way

Cooperation with GoodC is a pleasure. They showed a lot of knowledge, experience, as well as conscientiousness and commitment. Moreover, I appreciate them for their quick and efficient contact and punctuality in the realization of ordered services. Definitely, this is a company worth recommending.

Izabela Janusz

E-commerce Project Manager at Lafarge Polska

The main goal of our cooperation with GoodC was to bring our website to whole another level and make it more intuitive for our clients and potential candidates. GoodC showed expertise in design and understanding our company's potential long-term needs. We were able to seamlessly consult our ideas and wants to be provided with top solutions from the GoodC’s team.

Greg Polec

CEO at The Codest

We worked with GoodC from the very beginning to create our website. It was a challenge because we had to prepare everything from scratch but GoodC’s specialists helped us to choose key elements for the website. This cooperation required a lot of preparation to create a website tailored to the users' needs. Thankfully their user experience specialist more than measured up to this task.

Katarzyna Wilga

Marketing Manager at Mindgram

GoodC gave us great value and tranquillity, especially during the migration process, theyare solutions-orientedproactive specialists. A very good partner to trust.

Agnieszka Rafalska

Communication Manager at Lafarge Polska

GoodC is the perfect provider of Google Analytics Configuration, offering outstanding support from analysts, consultations with experts with years of experience, tried and tested advice, and summary reports. We are now ready and setup for Google Analytics 4. We have transparent analytical reports, we can fully support business decisions based on data, and thanks to a complementary approach, we also improve user experience.

Łukasz Coghen

Head of Creation and Web Services at Benefit Systems

We have been working with GoodC for two years now and I truly feel there is more ahead of us. Their flexibility and ability to tailor their offer exactly to our needs make it hard for me to imagine any other scenario. Building your own development team is a difficult and expensive task these days, especially for small companies like ours. With GoodC we don't have to think about it anymore. We focus on what is most important to us and the development is their responsibility.

Jakub Dominik Drozd

CEO at Sporticos

The website redesign process with GoodC has been comprehensive and efficient, we were able to consult our ideas and needs at every stage. As a software house, we understand all the aspects of the redesign journey inside-out, and GoodC has demonstrated they are knowledgeable specialists who know our business as it was theirs. From our experience, GoodC is a partner that can be fully trusted.

Kamil Ferens

Head of Growth at The Codest

We have worked with GoodC to create and develop websites for 2 brands. When working with them, you can count on commitment, professional approach to each project, and most importantly a flexible response to your needs. They can find solutions to any situation. Their customer service is at the highest level.

Agnieszka Nowakowska

Marketing Manager at V-RIDIUM

Working with GoodC’s team has been a pleasure. The project was handled very professionally and reliably. I will certainly continue our cooperation.

Grzegorz Madajczyk

CEO at Helfio

Not sure which solution you should choose?
Get in touch and tell us what you need.
Write us
call us on +48 501 408 797
Mikołaj Niedziałkowski, CEO Goodc
Mikołaj Niedziałkowski
CEO & New Business